Kat Von D Beauty Launches 40 New Vegan Lipsticks [VIDEO]

Kat Von D’s iconic Studded Kiss Crème Lipstick is back to rock your lips with a covetable new formula, explosive new shade range, and reimagined new look! When Kat Von D set out to create the perfect lipstick – romantic yet edgy, classy yet sexy in unbelievable colors – she created the iconic Studded Kiss. The Studded Kiss Lipstick is more badass than ever with a higher pigment formula that delivers luxuriously rich texture and intensified color payoff with Kat’s signature long wear and commitment to cruelty-free makeup that’s completely vegan.

The new Studded Kiss Crème Lipstick launches with 40 incredible colors in three rad finishes: Satin Matte, Glimmer, and Metallic. Kat’s largest, most disruptive shade range ever includes timeless best-sellers, resurrected fan-favorites, beloved icons from her Everlasting Liquid Lipstick collection, and the all-new White Out, an artistry-inspired opaque white to use as a base or to mix and customize your own perfect lip shades. From nudes to brights to bold pops of color, Studded Kiss offers a full spectrum for any one.

“I always love collaborating with Kat on ideas for campaigns, so when she approached me with the idea of lipsticks all over her face, my first thought was that I was going to have to kiss her… A LOT.” said Kat Von D Beauty Artistry Collective Artist Tara Buenrostro (@juscallmetara) In order to accomplish the campaign look, I created custom stencils and with the help of the three other Artistry Collective members we filled them in with different shades of Studded Kiss to truly showcase the amazing color range, intense pigmentation and color payoff to give Kat the perfect, Studded Kiss Me All Over look.”

Kat Von D Studded Kiss Crème Lipstick ($19 USDwill be available in the US on January 12th on Katvondbeauty.comJanuary 19th on Sephora.com, and January 26th in Sephora stores.